What the Alaska Airlines Visa Signature Card does
The Alaska Airlines Visa Signature Card is a co-branded credit card issued by Bank of America that earns points on purchases, with those points redeemable for Alaska Airlines flights and other travel expenses. You earn 3 points per dollar on Alaska Airlines purchases and 1 point per dollar on everything else. The card comes with an annual fee (currently $75) and includes perks like a free checked bag on Alaska Airlines flights, priority boarding, and a statement credit toward seat upgrades.
The card is built around one core trade-off: you pay an annual fee upfront, and in return you get benefits that may or may not be worth that cost depending on how often you fly Alaska Airlines and how much you spend. This is not a card that makes sense for someone who flies once a year. It is designed for people who fly Alaska Airlines regularly or spend enough on other purchases to earn enough points to offset the fee.
Key Takeaways
- You earn 3 points per dollar on Alaska Airlines tickets and 1 point per dollar on all other purchases, with points worth roughly 1 cent each when redeemed for flights.
- The $75 annual fee is charged every year, and you need to fly Alaska Airlines or earn enough points on other spending to make the card worth keeping.
- The free checked bag benefit applies to you and one companion on Alaska Airlines flights, which alone saves $35 to $70 per round trip if you check luggage regularly.
- You do not earn bonus points in the first year or get a sign-up offer, so the card starts paying you back only through regular spending and the free checked bag.
- The card is issued by Bank of America, and your rewards points live in your Alaska Airlines Mileage Plan account, not with Visa or the bank.
How the points math actually works
The card earns points at a rate of 3 points per dollar on Alaska Airlines purchases and 1 point per dollar on everything else. When you redeem those points for a flight, each point is typically worth about 1 cent — so 30,000 points might cover a $300 flight. That means your 3 points per dollar on Alaska Airlines purchases is worth roughly 3 cents per dollar, or a 3% return.
On non-Alaska purchases, 1 point per dollar is worth roughly 1 cent per dollar, or a 1% return. That is lower than many cash-back cards offer (which often pay 1.5% to 2% on everyday purchases), so the card only makes financial sense if you are flying Alaska Airlines enough to use the free checked bag and other perks, or if you spend a lot of money on Alaska Airlines tickets specifically.
Points do not expire as long as your Mileage Plan account stays active, which means you can let them accumulate if you are saving for a specific flight. However, if you close your Mileage Plan account, you lose all points, so the card ties you to Alaska Airlines' loyalty program.
The annual fee and whether it pays for itself
The $75 annual fee is charged every year on your card anniversary. To break even on that fee, you need to get $75 worth of value from the card's benefits and rewards. The free checked bag is the easiest way to do this: if you check a bag on even two round trips per year on Alaska Airlines, you save $70 to $140, which covers the fee when ready.
If you do not fly Alaska Airlines regularly, the free checked bag benefit disappears and you are left trying to earn your way out of the fee through points on everyday spending. Earning $75 in points value on non-Alaska purchases would require you to spend about $7,500 per year (at 1 point per dollar, worth 1 cent each). That is a high bar, and most people who do not fly Alaska Airlines should not carry this card.
The card also includes other perks like priority boarding, a statement credit toward seat upgrades (the amount varies), and travel protections like trip cancellation insurance. These are real benefits, but they are secondary to the checked bag and points earning.
How to use the free checked bag benefit
The free checked bag applies to you and one companion on Alaska Airlines flights when you use the card to purchase the ticket. The companion does not need to be a cardholder — they just need to be traveling with you on the same reservation. This means if you fly with a spouse or travel partner regularly, you are getting two free checked bags per trip, which doubles the value of the benefit.
The free bag covers the first checked bag only. If you check a second bag, you pay the standard fee. The benefit applies to Alaska Airlines flights only, not to partner airlines, even if you book through Alaska Airlines' website.
To use the benefit, you must purchase the ticket with the Alaska Airlines Visa Signature Card. If you buy the ticket with a different card or pay cash, the free checked bag does not explore. Make sure the cardholder is listed as a passenger on the reservation.
Annual fees compared to other Alaska Airlines cards
Bank of America also issues the Alaska Airlines Visa card with no annual fee. That card earns 1 point per dollar on Alaska Airlines purchases and 0.5 points per dollar on everything else — lower earning rates than the Signature version. The no-fee card makes sense if you fly Alaska Airlines occasionally but not enough to justify the $75 annual fee on the Signature card.
There is no sign-up bonus on either Alaska Airlines card from Bank of America, which is different from many other travel cards that offer 40,000 to 75,000 bonus points after you meet a spending threshold in the first few months. This means the Alaska Airlines cards start paying you back more slowly than competing cards.
What happens to your points if you close the card
Your points are stored in your Alaska Airlines Mileage Plan account, not on the credit card itself. This means you can close the card and keep your points — they do not disappear. However, if you close your Mileage Plan account with Alaska Airlines, all points are forfeited, so the card is only useful if you plan to stay in the Alaska Airlines ecosystem.
Points can be redeemed for Alaska Airlines flights, seat upgrades, baggage fees, or transferred to Alaska Airlines hotel and car rental partners. You can also use points to cover taxes and fees on award flights, which is useful because award flights often come with significant taxes and fees attached.
Who should and should not get this card
This card makes sense for people who fly Alaska Airlines at least a few times per year and check luggage regularly. If you fly Alaska Airlines twice a year and check a bag each time, the free checked bag benefit alone ($70 to $140 in value) covers the $75 annual fee. Add in the points you earn on those flights and other spending, and the card pays for itself.
The card does not make sense if you fly Alaska Airlines rarely, never check bags, or prefer to use a general-purpose rewards card that earns cash back on all purchases. It also does not make sense if you live in an area where Alaska Airlines does not serve many routes — the card's value depends on being able to use the free checked bag and redeem points for flights you actually want to take.
Frequently Asked Questions
Do I get bonus points when I first open the card?
No. The Alaska Airlines Visa Signature Card does not come with a sign-up bonus. You start earning points when ready at the standard rate (3 points per dollar on Alaska Airlines purchases, 1 point per dollar on everything else), but there is no lump-sum bonus after you spend a certain amount in the first few months.
Can I use the free checked bag on flights booked through a travel website?
No. The free checked bag applies only when you purchase the ticket directly from Alaska Airlines using the card. If you book through Expedia, Kayak, or another travel site, the benefit does not explore, even if the flight is operated by Alaska Airlines.
What is the difference between this card and the regular Alaska Airlines Visa card?
The Signature card has a $75 annual fee, earns 3 points per dollar on Alaska Airlines purchases, and includes perks like the free checked bag and priority boarding. The regular card has no annual fee, earns 1 point per dollar on Alaska Airlines purchases and 0.5 points per dollar on everything else, and does not include the free checked bag or other perks.
Can I transfer my points to another airline?
No. Alaska Airlines Mileage Plan points can be redeemed for Alaska Airlines flights, seat upgrades, and partner hotels and car rentals, but they cannot be transferred to other airline loyalty programs. Points stay within the Alaska Airlines ecosystem.
What happens to my points if I move and Alaska Airlines no longer flies to my area?
Your points remain in your Mileage Plan account and can still be redeemed for any Alaska Airlines flight, regardless of where you live. You can book flights online or by phone even if Alaska Airlines does not serve your local airport. However, if you close your Mileage Plan account, the points are lost.